Dialog+ App - Brand Video

How about using technology to facilitate better mental health care?

How about using technology to facilitate better mental health care?

Dialog+ is on its way to helping therapists, and their patients better understand their problems so they can provide effective solutions. 

Commissioned by Francesca De Bassa for the National Institute for Health Research (NIHR) and UK Aid, we joined forces to create an explainer video for the Dialog+ app. 

We created rich textures in a hand-drawn style that imparts the topic’s identity, which in the beginning felt a bit out of our comfort zone, but it turned out to be something beautiful that we enjoyed working a lot.

We combined black and white with a pinch of warm colors and matched the colors with a hand-drawn illustration style to present the information in a positive attitude.

For the more complex parts of the script, we worked with visual metaphors to make the information digestible.

In the end, after the endless (enjoyed) hours of designing and animating each frame, we delivered an over 3 minutes video that matched the seriousness of the topic yet gave a positive vibe. 

The dog sleeping inside the house

The happy dog with ears up, waiting for the owner to come into the houseThe happy dog with ears up, waiting for the owner to come into the houseThe happy dog with ears up, waiting for the owner to come into the house

Credits

Creative & Art Direction: Francesca de Bassa, Erblin Shala

Producer: Hana Arapi

Design & Illustration: Hana Arapi, Erblin Shala

Motion Design: Erblin Shala, Dina Hajrullahu

Cel animation: Ema Gota

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